System of record
Membership. Billing. Reservations and the schedule — tee times, a court, a table. Who belongs and what they owe. Your existing club management system runs this.
The Experience Layer
The Experience Layer for Private Clubs.
Your club management system runs membership, billing, and reservations. ClubMav runs alongside it — the requests, texts, tickets, checklists, and feedback that shape how members and staff actually experience the club. Recurring work is part of that layer. No rip-and-replace.
The goal is not to remove employees from service. It is to remove the friction so they can spend more time providing it.
Two Layers
Your system of record does one job. ClubMav does the other.
Experience Layer
Feedback. Texts. Recurring work. Orders. Service requests. The day that sits between the record and the member.
ClubMav works alongside your existing club management system. No account migration. No membership rekey. Every capability is configured for your club before it goes live.
Why clubs buy
Less friction. More time with the member.
- Member experience The ask, the text, and the feedback happen while the moment is still the moment.
- Recurring work Assigned to staff, scheduled at the cadence the club needs, and visible when it is finished.
- Communication Texts live in the club's account, not on someone's personal phone.
- Visibility What the shift finished, and what members said — not a board dashboard.
- A small start One problem, one module, alongside the system you already run.
How recurring work moves through ClubMav
The checklist lived in a binder. Now you can see whether it got finished.
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The sheet
Open and close lived in a binder, a Drive folder, or a laminated sheet. The club had already written the work.
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The floor
When that sheet was not in the room, the shift improvised. The office heard how it went later, if it heard at all.
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The checklist
ClubMav runs digital checklists assigned to staff, scheduled at the cadence the club needs, tracked to completion.
Checklists mean: the work was already decided. You can see whether it got finished.
A golf-course open, a yacht-club deck, a city-club kitchen — recurring work on the cadence that club already runs.
A Serve example
A member asks for the bag from lunch, and it reaches the cart.
One member ask, carried to the station that does the work.
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The ask
A member finishing lunch texts for the bag on the cart, scans a QR at the table, or a staff member enters the request. The ask starts in the dining room — not at the bag stand.
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The request
ClubMav records a service request with the member, where they are, and what was asked for.
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The ticket
A ticket prints at the bag stand — the station where the work happens — while they are still at the table.
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The action
Staff puts the bag on the cart and marks the request complete.
The bag from lunch is one example. The same shape carries a car to the curb while a member is still in the dining room, or a launch at the dock requested from the clubhouse.
Service requests mean: I need the club to do something.
Four movements. One layer.
Engage. Serve. Operate. Improve.
These four are the map, not a bundle you have to take all at once. Start with the friction you already feel. Prove it. Expand from there.
Engage
Text when they need to see it now.
Two-way texts on the number the club configured, broadcasts to the groups it defines, and QR codes that open a ClubMav page.
Learn about EngageServe
Turn a member ask into a ticket at the right station.
Service requests from where the member already is. QR Ordering when they want to buy something. Caddies, for clubs with that program.
Learn about ServeOperate
See whether the recurring work got finished.
Digital checklists assigned to staff, scheduled at the cadence the club needs, tracked to completion. Venue status boards from the club's own notes. Staff texts that stay off personal phones.
Learn about OperateImprove
Don't wait for the annual survey to hear about yesterday.
A short prompt reaches the manager for that area. Per-module reports only where a capability actually produces data.
Learn about ImproveIn production today
Clubs using ClubMav.
Start with one problem
One module. Prove it. Then expand.
Tell us the friction you already have. We will look at how one ClubMav module sits next to the system you run — not a replacement, and not the whole platform on the first call.